Visual content has become a huge part of content creation.
Humans engage better with motion and images than text.
Today, 85 percent of content creators say they use visual elements in 50 percent of the articles they publish. Another 74 percent said they used visuals in 70 percent of their articles.
With compelling visual content, creatives and professionals can connect with their audiences and tell better stories.
Nowadays, brands do not have to engage professionals or use complex tools to handle simple design or content-creation tasks. They can drive daily content strategies with tools that are incredibly easy to use.
Canva and Crello are design tools that can help you create content from social media ads to presentations to flyers or posters. You don’t need graphic design skills to use these tools.
This article will review both tools to help you decide which one is right for you.
What Is Canva?
Canva is a creative tool built by Cameron Adams, Melanie Perkins, and Cliff Obrecht in 2012. The software helps freelancers, designers, and businesses collaborate and create unique graphic designs.
The design tool is used by Fortune 500 companies like Skyscanner, LPL financial, American Airlines, Engie, etc.
Canva is easy to use, and users can create stunning documents and graphics using a simple drag and drop tool.
More than ten million people in about 179 countries use this software for design needs. Also, businesses have created over 400 million designs using Canva.
Canva offers multiple design types and templates to help users get their designs ready in a few minutes. You can build your design from scratch or take advantage of existing templates.
The software is used for several purposes including
Some of the features of this tool include
- A wide range of design elements, font types, icons, and shapes
- Millions of beautiful stock images
- Logo maker and photo editor
Canva is available on mobile and desktop devices and in about 100 languages.
Beyond graphic designs, Canva offers tools to help enterprises and brands drive collaboration and productivity. Companies can manage their campaigns and brand assets all in one place to ensure consistency. The software is designed for organizations and teams that need to design at scale.
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What Is Crello?
Crello is an online design tool that lets users create graphics and animations for web, print, and social channels.
The tool is easy to use and built to help users create beautiful images for personal and professional needs. Without hiring a professional designer, companies can create designs for
- Presentations and more
From designers to freelancers to big enterprises, Crello helps users create high-quality images and animations, and promotional videos effortlessly.
Crello is available in about 14 languages. They offer a mobile app to help users create designs on the move. Other features include
- Simple drag and drop design editor
- Rich library of over 25,000 templates and 45 design types.
- Over 10,000 design elements
- Free access to a large repository of about 500,000 premium images
- Instant access to millions of HD stock photos
Crello has over two million users all over the world. Over 3,000 designs are created with Crello daily and so far, the platform has powered over 20 million designs.
Images And Videos
Canva provides a rich library of stock photos to help graphic designers create complete and compelling projects. Users can easily
- Upload pictures to their projects
- Achieve perfect placement and size
- Communicate their concept in an effective manner
Beyond providing thousands of premium and high-quality images, the beautiful thing about the Canva Image Library is that designers can stay within the editor while selecting their image. The tool lets users easily switch between photos, colors, and design elements without toggling multiple tabs.
As a design tool, Canva’s image library provides thousands of background images and textures that can hold text and other design elements on top of them.
With Canva’s video editor, creatives can make high-quality videos using simple drag and tools. Without hiring a professional video maker, they can leverage thousands of Canva’s pre-built templates and free stock videos.
You can add animated graphs and theme music to your videos and download them to your local storage device without watermarks.
Images and videos help artists convey messages and build key connections. With Crello, you don’t need to face the hassles of sourcing for quality images to add to your projects.
Crello provides free access to a rich library of over 500,000 premium images. You can also dig into their robust catalog of 100 million HD stock photos to tell your story.
With Crello’s intuitive drag and drop editor, you can create short promotional videos for social media, presentations, etc.
Although it’s quick and easy to pick one of the stock images, pictures, or illustrations, you can upload and use your photos.
With this software, you can quickly create memes and include shapes to create a unique design. Better still, you can customize and use one of their templates to suit your needs.
Both Crello and Canva are winners. They have a rich repository of images and videos that users can choose from. Also, they offer a free video editor to help brands create and edit high-quality videos.
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This software allows you to create designs for a wide range of industries and different purposes including
- Branding and marketing materials
- Email headers
- Education (lesson plans, worksheets, certificates, storyboards, class schedules)
- Planners and Schedules
- Blogging and e-books (banners, album covers)
- Documents (letterhead, certificates, newsletters, and presentations)
- Social media, etc.
Crello has more than 45 design formats. The tool allows you to create beautiful designs that look good on
- Social Media
- Blog Images
- Business Cards
- Gift Certificates and more
Both Canva and Crello are winners in this category. They have multiple designs for different purposes.
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Canva offers about 50,000 design templates. Template categories include
- Instagram stories
- Zoom virtual backgrounds
- Business cards
- Posters, etc.
Crello offers more than 25,000 ready-made templates to enable users to showcase their designs quickly. Their template categories include
- Animated designs
- Social media posts
- Covers and Headers
- Marketing materials
Canva has a slight win over Crello. It has more design templates compared to Crello.
Graphs And Charts
Canva has an intuitive graph maker that allows data analysts to create diagrams, charts, and graphs in a few minutes. With a drag and drop editor, you can create and customize the graph to suit your needs.
The tool allows users to change backgrounds, colors, and fonts and make fair use of other styling options. Companies that use this feature include
- City of Los Angeles
- Realty Austins
- Pfizer, etc.
Canva offers a range of more than 20 free and designer-made templates. All you need to do is enter your data and you will get instant results.
Users can switch between different chart types like line charts, pie charts, and bar graphs without losing data.
Let’s look at some of Canva’s graph template categories.
For project management, you can access charts such as
- Work breakdown structure
- Gantt chart
- Site map
- Process flow
- Strategy map
- SWOT analysis, and more
If you want to compare different datasets, you can use
- Comparison charts
- Bar charts
- Pie charts
- Donut charts
- Venn Diagrams ( 3-circle, 4-circle, and 5-circle)
Trends and Proportions
You can evaluate trends and proportions using
- Bar graphs
- Donut charts
- Pie charts
- Gantt charts
- Line Graphs
If you want to analyze relationships between multiple datasets, you can use the following graphs types
- Bubble maps
- Concept maps
- Venn diagrams
- Work breakdown structure
- Cycle diagram
- Decision tree
- Fishbone diagram
- Mind map
- Organizational chart
- Site map
- Strategy map and SWOT analysis
Charts in this category include
- Balanced scorecard
- Concept map
- Bubble map
- Cycle diagram
- Decision tree
- Fishbone diagram
- Mind map
- SWOT analysis, and more
Businesses and nonprofits can use this tool to analyze and visualize their data. The tool turns raw data into actionable insights that are easy to understand.
Canva also provides templates to enable users to create presentations, reports, infographics, and presentations. You can easily
- Download, share, and publish your graphs
- Embed Canva graphs into presentations or infographics
- Get professional prints
Crello does not provide this feature.
Canva is the winner. The graph and chart feature helps data scientists, analysts, brands, and nonprofits make sense of their data.
The beautiful thing about this feature is that it is easy to use and you don’t need to learn any complicated data visualization software.
Canva provides multiple customization options to help you deliver excellent designs. Let’s take a look at some of them.
Canva’s free online photo editor is easy to use. It helps users transform their photos. You can easily drag your image into the editor to get started. With this tool, users can filter, resize, or edit their photos for free.
After editing, companies can use their images without watermarks and for as many times as they want.
The software lets users enhance their images using a range of customizable filters. You can change image saturation, brightness, and contrast to get your preferred look.
The photo editor helps users crop and resize using simple drag-and-drop controls. You can select and change pixel dimensions and aspect ratio to further enhance your image.
Canva allows users to apply textures to photos. You can select from a broad assortment of textured backgrounds, from real-world fabrics and papers to fanciful patterns and designs.
With Canva, you can drag and drop speech bubbles into your designs to add your dialog. You can edit the dialog, change colors, move, or resize your bubbles.
With this tool, you can
- Add text to photos for captions and commentaries
- Add Photo effects to make your images magnificent
- Straighten your pictures to make your snapshots look sharp
- Rotate your pictures, so your horizon line and surfaces are straight and squared up
- Make your images transparent
- Add stickers to your images
- Enhance your images with a vignette
- Use thousands of free icons to enhance your designs
- Blur your photos using the blur slider
Colors are key design elements for graphic designers. Canva’s color wheel makes it easy for users to select the best color combination for their work. You can create your color combination or choose from Canva’s preset color combinations including
You can use their color palette generator to create color combinations by selecting from color palette types including
- Rosy Brown
- Dim Gray, etc.
Canva lets you select and use multiple font combinations for your design needs. While designing, you can choose a starter font, and Canva will provide the best font combination that will match your design.
With Canva, you can access different customization options. You can add logos and other brand elements to your design. You can also add images, colors, fonts, and illustrations, download your designs and add them to your profile.
Let’s take a look at the image customization tools that Crello offers.
With Crello, you can choose and add a variety of frames to your photos. Then you can use the image to make a post, ad, Insta story, or printable postcard that looks nice.
The tool lets users add text and speech bubbles to their photos. With speech bubbles and text, managers can make their images communicate better.
Users can flip pictures to bring symmetry and balance their designs and quickly edit before prints. Also, designers can rotate their images using hotkeys or helpful buttons from Crello’s panel.
The tool allows users to apply beautiful filters to their photos quickly. With a few clicks, you can quickly crop or resize your photos or the whole design and make your images transparent. The tool lets users blur a part of their background photo to make the elements in front stand out.
With Crello, you can use shapes as overlay masks to highlight your text or turn them into decorations. You can add elegant thematic stickers to your designs to emphasize special occasions and holidays.
Crello allows users to create icons or use existing icons. With icons, you can communicate effectively without translations.
You can add badges to designs for blog articles and create unique labels using a variety of beautiful ready-made templates. You can also give your products a distinctive look, whether you need to use the label for retail or personal use.
Crello enables users to create beautiful and engaging videos. The tool makes it easy to resize videos for different uses.
With this software, managers can create animated effects. They can
- Animate elements on artboards
- Use stickers and zoom in and out of shapes without delays
- Create sophisticated animated logos to grab audience attention
You don’t need complex software to trim videos. Just upload your video to Crello in a few seconds. You can also leverage Crello’s vast library of HD video clips to create your digital marketing campaigns.
Both Canva and Crello are winners in this category. They offer multiple customization options.
After creating your design, you can share them to social media platforms including
- WeChat, etc.
Crello allows you to share your work to social media platforms like
- Tumblr and more
Canva or Crello would easily win here. So both of them are winners. Users can share designs with third-party platforms.
Beyond creating designs, Canva can print and deliver your designs to you. They provide printing on materials like matte and glossy.
Canva partners with reliable print providers to offer excellent print quality, service, and output. They provide order tracking and delivery between three to five business days.
Crello doesn’t offer printing services.
Canva wins again. Crello doesn’t offer printing services. Freelancers and designers can focus on art and let Canva handle the prints.
Canva is available for download on iPhone, iPad, or Android devices. So whether you’re on the web or your phone, you can create compelling photos and videos on the go.
You can use Crello on your desktop or mobile device. The app is available on Apple App Store and Google Playstore. So, you can create graphics on your phone, save and upload on social media, and more.
The Crello vs Canva debate has a stalemate on this point. Both Crello and Canva are available on both mobile and desktop devices.
You can integrate Canva with multiple third-party tools such as
Crello doesn’t support integration with third-party apps.
Canva is the winner of this category. They offer third-party integrations.
Video And Image Converter
Canva doesn’t have an image and a video converter.
Crello has an image converter that lets users transform their image files into other formats. User can upload images from their devices and convert PNG and JPG files to file-formats including
With Crello’s online video converter, you can upload rich media files and videos and turn them into high-quality animated GIFs.
You can upload source video files from your smartphone computer. Also, you can fetch the file from another server by URL. After uploading the video, you can select the parts of the video you want to trim and input start and end times.
If you don’t make any selection, the converter will use the first five seconds of your video clip to make GIFs.
The maximum file size is 50MB. The accepted file formats include
Crello is the winner. They offer a free image and video converter to help users transform their projects.
Customer Service & Support
Canva offers 24-hour Twitter, email, and Facebook support. They offer FAQs, blog articles, teaching materials, etc.
Crello offers email support. They also have a rich knowledge base, including blog articles, FAQs, and more.
Canva is the winner. They provide multiple support options compared to Crello.
Crello vs Canva Pricing
Canva’s pricing plans include:
- Free – $0 per month
- Pro – $9.95 per user monthly (billed annually) or $12.95 per user monthly (billed monthly)
- Enterprise – $30 per user monthly (billed annually)
Kindly note that Canva’s pricing may change from time to time. Visit the website for updated information.
Crello offers two pricing plans
- Free – $0 per month
- Pro – $9.95 per month
Crello’s pricing plan may change from time to time. Please visit their page for more information.
Both Canva and Crello offer free plans. Albeit, Canva has more pricing options, so Canva is the winner.
Here are some of the similarities between Canva and Crello
- Canva and Crello offer easy-to-use graphic design tools to help users create high-quality designs.
- Both tools provide thousands of ready-made templates and design types.
- You can share your designs on social media channels like Facebook, LinkedIn, and Twitter, etc. using both tools.
- Both tools offer extensive design customization options including image editing, design, animations, fonts, colors, etc.
- Canva and Crello have a rich library of pictures and stock images.
- Both tools are available on mobile and desktop devices, iOS, and Android devices.
- Canva and Crello have a free plan and also feature a logo maker.
What are the differences between Crello and Canva? Let’s take a look at some of the features that set them apart.
- Canva is feature-rich and easy to use
- They offer multiple graphs and charts design templates to help users visualize data
- They provide extensive design and customization options
- Canva offers a free plan
- They can print your designs and deliver them to you
- Crello offers a free subscription plan
- You can customize your designs to suit your needs
- Canva provides a rich library of images, videos, and templates
- They have a free video and image converter
- The software has a simple and attractive user interface
- Delayed customer service
- They don’t support integrations with third-party apps
- No graph and chart tool
- They do not offer printing services
Final Verdict: Canva Vs Crello
Canva is the clear winner. Although Crello is an excellent graphic and video design tool, Canva has more features and functionalities.
Beyond graphic design tools and customizations, Canva has a graphing feature. Data analysts can easily present and communicate data in an effective manner.
With Canva, you can order design prints and have them delivered to your doorstep.
Canva offers advanced tools to help enterprises drive business growth and productivity. Plus, the software supports third-party app integrations.
Your choice should depend on your graphic design needs. If you are a newbie and you need to run basic designs, Crello can do the job. But if you are looking for a comprehensive tool that allows you to scale as your organization grows, Canva is your go-to app.