Snapchat has over 400 million daily users, which is quite impressive. You might feel that finding followers on the platform is easy.
The truth is that converting social media users into followers or subscribers can be quite tricky, especially if you have no idea how to go about it and don’t have the budget.
Luckily, there are things you can do to increase your following without spending a dime.
Here, I have discussed how you can get followers for free on Snapchat.
Read on.
Also Read: Bad Things About Snapchat
Quick Summary
While gaining followers on Snapchat and other social media platforms is not always easy, the truth is that it is doable.
By investing time in the following, you can see your follower list grow in no time.
- Marketing
- Collaborating with other creators
- Branding yourself
- Making your profile public
- Staying consistent
- Making a niche for yourself
- Producing quality content
- Leveraging Snapchat analytics
- Asking for help from friends and relatives
Let’s now discuss these in detail.
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How To Get Snapchat Followers for Free?
1. Ask Friends for Help
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One of the best ways to get followers on Snapchat is to have your friends and relatives refer their contacts to your account. You can do that by crafting a single message and sending it out to multiple people that you are already connected to.
In most cases, each of your friends or family members can get you at least two new followers. Once new people connect to your Snapchat, you can also ask them to refer your account to others.
This process should continue for as long as possible. However, you need to be sure that you are not sending the same message to people who have already received it.
That is because you may end up coming across as a spammer rather than a genuine person with good intentions.
Check Out: How To Remove Multiple Friends On Snapchat?
2. Promote Your Snapchat on Other Social Platforms
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There is a high chance that many people are following you on social media platforms such as Facebook, Instagram, and TikTok but they are unaware of your Snapchat account. That is why you need to consider sharing your Snapchat profile on other social media platforms.
This can be done by adding your Snapchat account under the About section of every social media profile you have. You can also include your Snapchat details under every post you make especially if it is a video or relatively long post.
People who are interested in whatever you are offering are likely to subscribe to all of your social media pages just so they do not miss anything. It is also worth noting that some of your social media followers are not yet on Snapchat.
When they realize you are on the platform, they are likely to sign up and start following you.
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3. Quality is King
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You could have a lot of interesting things to share with your audience but this will not have any impact as long as you do not share quality content. Whenever you share something, make sure it is good.
Avoid uploading photos that are blurred or those that do not have the right orientation. Images should be clear enough for people on different devices to view without having to zoom out or zoom in.
The same applies when you upload videos. Make sure that the audio is clear enough for people to hear without straining.
The content of the video should not violate any Snapchat regulations and be sure to share videos with high resolution as they are pleasant to watch.
Another point to note is that extremely long videos may not work well so try keeping them under a minute. Also avoid sharing videos that are too short as they tend to come across as unsatisfying.
If you are not sure of how to create good images or videos for Snapchat, go ahead and ask for help from a friend or relative who may be better at it. They might make the videos for you or, better yet, teach you how to do it.
With good-quality content, you’ll notice your followers keep increasing with almost every upload.
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4. Learn the Lesser-Known Features of Snapchat
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Many people simply upload content on Snapchat and hope for the best. This can be a good way to use the platform if you are on it for casual reasons.
However, if you want to get as many followers as possible, you’ll need to do more than the average Snapchat user. There are many features available on the platform but only a handful of people know about it.
For example, there are many filters you can use to make your photo or video stand out. Applying up to three filters can be a good way to make your image look unique and eye-catching.
Another thing you can do is change the color of the text to ensure that your post looks different from others on the platform. You can even add a soundtrack to your snaps to make them aurally appealing.
Utilizing these little-known features can be all you need to boost your following in a short time without having to spend any cash.
Explore: How To Turn Off Discover On Snapchat?
5. Run Contests
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Contests can be another excellent way for you to grow your Snapchat following. That is because just about everyone hopes to win something some day.
When creating contests, you need to explore creative ways to do them rather than just posting. For instance, one of the contests you can create should fall under the Follow-To-Enter category.
That means whoever wants to stand a chance of winning a prize should first subscribe or become a follower. Another thing you need to do is come up with a prize that is likely to be appealing to the type of audience you wish to attract.
The latest gaming console can be a good prize for gamers of any age while t-shirts with pop themes can be a good way to attract young people to your Snapchat account.
Keep in mind that a prize does not have to be expensive. It just has to be appealing to the audience you wish to reach.
Some Snapchat users often partner with product sellers so that they promote their products or services and in return, the seller agrees to offer a service or product free of charge.
Also Read: How To View Snapchat Stories Without Being Friends?
6. Learn How to Tell Great Stories Online
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To build a huge following, you need to know just how to tell great stories online. It is also important to understand that what works on Facebook or Instagram may not necessarily work on Snapchat.
As a storyteller, you need to consistently come up with eye-catching headlines. This is what grabs the attention of potential followers and then draws them in.
The headline you pick should always be a true reflection of what the content of your post is. Do not just create flashy headlines only for audiences to open your post and realize it is unrelated to the post.
Another thing to keep in mind is that people on social media do not like reading or watching one post for a long time. That is why your posts should always be short and to the point.
Adding graphics, emojis, music, or a soundtrack to your content can be a plus since it helps make things interesting.
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7. Make Your Content Easily Accessible
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To ensure you reach an audience that ultimately turns into ardent followers, you need to create content that is accessible. If you are looking to build a Spanish following, create content in the Spanish language.
Alternatively, if you are looking for audiences that understand English, be sure to create content in the same language or include translation to reach as many people as possible.
You should also realize that some users watch Snapchat videos without turning the volume on so it would be helpful if you added subtitles or captions. Another aspect to think about is the slang that your target audience relates to.
If you are creating content with 90s slang, you’ll only be able to attract people who can understand it. If you are creating content with Generation Z slang, that is the audience you are likely to attract.
In case you wish to get an audience with mixed demographics, consider creating content in plain language so that everyone can understand it easily.
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8. Brand Yourself
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Many people fail to realize just how important branding is and that is why they fail to get decent numbers of followers on Snapchat and other social media platforms.
Branding gives you a unique identity so that even before you create a post or story, people will recognize you. Once you create a brand people will automatically subscribe to your channels or social media pages.
Branding includes carving out a niche for yourself so that people know exactly what you have to offer. For instance, you can identify as a comedian or a musician and people will always associate you with that identity.
Secondly, branding includes a visual representation or logo. You can create a logo using your name or any other image you feel like.
Once you have a strong brand, people who come across your profile will feel compelled to follow or subscribe regardless of the platform you are on.
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9. Make Your Snapchat Visible
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When you create a Snapchat account, it is often set to the private mode by default. That means only the people you contact will be able to view it.
Instead of letting your profile stay private, navigate to the profile section of your account and select My Public Profile. This will ensure that more users on the platform can view your posts.
Once you do this, you do not have to worry about people finding your account. In most cases, all you have to do is keep producing interesting content and people will start following you.
Check Out: Snapchat vs TikTok
10. Host Snapchat Live Streams
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Hosting live sessions on your Snapchat channel is a good way to gain new followers. Remember, when you go live, the app automatically lists your channel under the Current Livestream section.
This means that whoever clicks on that section, will be able to have a glimpse at your channel and the current activity. If they find your content interesting, they will click to watch the live stream.
Once new people watch your live stream and find your content interesting, they will start engaging with you through chats or comments. It is during such live streams that you can ask them to follow you just so they will be informed when you drop new content.
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11. Crossovers Can Be Effective
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Another way you can get new Snapchat followers for free is by hosting crossover events. This means you need to start collaborating with other Snapchat or social media content creators.
That is because they probably have followers or subscribers that you do not have. In the same way, you have followers that they do not.
When you hold events together, your partner’s audience gets to know about you and follow you. In the same way, your audience gets to know about your partner and they start following them.
Collaboration not only ensures that you bring something new to your channel but you also get to build strong relationships with other content creators. The good news is that you do not have to collaborate with the same person repeatedly.
You can always find new people to work with so that your subscriber base keeps increasing over time.
Also Read: Best Snapchat Alternatives
12. Post Consistently
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Another reason you may not be gaining new followers is that you are not consistent in posting content. Most social media users log into their accounts daily and they do so hoping to find something new each time.
If you only post content once in a while, you’ll end up being relegated to the back seat. Instead, come up with new ideas consistently and be sure to post them frequently.
The fresher the content, the higher the chances of people hitting the follow button. Do note that it may not be prudent to post content randomly either.
Instead, find out what time your audience is likely to be online and post during those times.
Check Out: Snapchat vs Instagram
13. Research Snapchat Analytics
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Users often ignore Snapchat analytics. The data is crucial in letting you learn about your audience.
You can find out about the regions they reside in, their gender, content reach, story view times, and other metrics.
This information can help craft a strategy that will help you get new followers without having to spend any cash.
14. Offline Marketing Works
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A lot of people think that the only way to get new followers on social media platforms is to market their accounts online but nothing could be further from the truth.
Sometimes you need to market your account offline.
For instance, when you create a business card, be sure to include your Snapchat details somewhere at the bottom. You can also include your Snapchat details on merchandise so people can find you easily.
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Wrapping Up
Getting new Snapchat followers isn’t easy, especially if you don’t want to spend any money. However, it’s not impossible.
And though you may not observe any significant changes in the first few days or weeks of implementing the tips above, if you stay consistent and passionate, you will inevitably start getting the payoff you desire.