Leadpages vs Squarespace For Landing Pages

Leadpages is one of the best landing page builder software on the market.

It simplifies the landing page creation process so much that you can create a landing page within minutes.

This will minimize your frustration and enable you to create multiple A/B landing pages to test out.

While Leadpages is used to create landing pages, Squarespace is an easy to use software used to create websites.

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Which one should you choose for your business? Let’s take a look at some of the features & comparison of both Leadpages (which is a landing page creator) & Squarespace (which is a website builder).

Leadpages – Landing Page Builder Software

Leadpages is a feature-rich landing page builder software that features mobile friendly landing page templates, instant ad creation, and A/B testing. Their interface is very simple.

To create a landing page, you simply drag, drop, and click. It allows you to customize your landing page and opt-in forms with no technical skills.

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Simply install the Leadpages WordPress plugin and you’ll be able to publish your page with a few clicks.

​Leadpages features SEO-friendly templates to help you optimize your page for organic search engines.

They have easy-to-edit metadata fields, simply fill in the information with your company’s keywords.

In eCommerce, it is important to build a contact list and notify them via email of upcoming promotions. Leadpages enable you to do that easily.

They integrate with all the major email service providers. In addition to email integration, Leadpages features custom and hidden form fields.

These allow you to track data and pass it along to your email service or CRM. Integration with your email service also enables you to deliver your digital “opt-in” bribes instantly when someone joins your list.

The Sub Accounts feature of Leadpages allows you to share access to your Leadpages with your team. You can also share the access with your clients by setting up sub accounts that are linked to your main account.

Leadpages offers technical support specialists to assist you with every step of landing page creation. You can contact support through email, chat, or phone.

Leadpages offer the following features.

• Unlimited Mobile-Responsive Landing Pages, Traffic and Leads
• Unlimited Pop-up forms with Click, Exit Intent, and Timed Display Triggers
• Free Hosting on Secure Custom Subdomain
• 160+ Free Templates
• 40+ Integrations
• Facebook Ad Builder
• Weekly Q&A Coaching Calls
• Online Sales & Payments
• Unlimited A/B Split Testing
• Special Discounts with Partner Companies

Pricing

Leadpages starts at $37 per month and if you need the advanced features it is $74 per month billed annually. They have a package for marketing agencies that is with even more features, although the pricing is available by quote.

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SquareSpace Website Builder

Squarespace is a website builder. It is not entirely focused on landing page creation like Leadpages.

If you want to create a landing page on SquareSpace, you may want to already have a layout in mind.

The feature that you use to create Squarespace landing pages is Cover Pages.

​Cover Pages presents information in a single, bold page. It is great for collecting email addresses, announcing a new product release, and advertising an event.

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Cover Pages include a pre-styled layout. It has a panel of editing tools for adding text, imagery, buttons, forms, audio, and more.

Cover Pages does not use blocks and design elements like buttons. Text stays in a fixed layout. This keeps the cover page beautiful and responsive.

If you are creating landing pages for your eCommerce store, SquareSpace has three product page design categories.

They offer the classic, advanced, and unique product page categories. The classic is an original product page.

Advanced includes features like Zoom, Quick View, and Advanced hover options. Finally, the Unique option supports template-specific commerce features.

With Squarespace, you get the following features.

• Website Analytics
• Email integration
• SEO
• Templates
• 24/7 Support
• Webinars to walk you through Squarespace
• Community Forum
• Social media integration – connect to Facebook, Twitter, and Pinterest

Pricing

Based on the features that your business needs, SquareSpace can cost from $14 per month to $65 per month.

This is billed annually.

Also Read: Best Adwords Landing Page Software Creator Reviews

Pros And Cons

Leadpages Pros

• Easy to use, especially for beginners
• Fast creation process to create a lead generation website
• It incorporates a checkout functionality for selling products within your landing page
• It supports third-party integrations with top platforms like Mailchimp, WordPress, HubSpot, Shopify, Squarespace, etc.
• Leadpages is ideal for the creation of alert notifications and pop-ups
• It provides users with beautifully-design landing page templates
• It incorporates A/B split testing functionality
• It has a trial version that allows prospective users to test it prior to making a premium subscription

Leadpages Cons

• It does not have an heat mapping functionality
• Its A/B split testing is limited to only their higher pricing plans

Squarespace Pros

• It has beautiful aesthetic website templates
• Free SSL certificate
• 14-day free trial period
• It has blogging and SEO features
• Strong website uptime with about 99.95 percent gurantee
• Free custom domain name is available upon purchase of their annual plan
• Reliable website analytics and help tools
• It incorporates eCommerce functionality
• Free WHOIS privacy for identity protection
• It comes with iOS and Android mobile apps

Squarespace Cons

• It has expensive pricing plans
• They do not offer phone support
• Although it can be used by beginners, but it has a slow learning curve for non-tech savvy
• It does not have a free plan
• Little customization capabilities for mobile sites
• Limited website templates

Similarities And Differences

Similarities

• They both provide users with a template repository.
• Both Leadpages and Squarespace allows users to add features like videos, CTAs, social media buttons, paragraphs, JavaScript codes, etc., to their web page.
• Both Squarespace and Leadpages allows users to create a website with beautiful landing pages.
• With either Leadpages or Squarespace, you are provided with a customizable drag-and-drop tool for creating a web page.
• To extend your site’s capability, both platforms supports integration with other third-party apps, including MailChimp, Google Analytics, PayPal, Facebook, etc
• With either Squarespace or Leadpages, you are provided with eCommerce functionality.
• Both platforms features website analytics functionality

Differences

• Squarespace has a faster learning curve than Leadpages.
• Squarespace is more customizable compared with Leadpages.
• Leadpages pricing starts from $37 per month when billed annually, while Squarespace has pricing options that starts from $14 per month for an annual subscription.
• Leadpages is highly recommended for personal and small business owners, while Squarespace is suitable for all kinds of users.
• You can run A/B split testing on Leadpages, but for Squarespace, you need to use a third-party tool.
• Squarespace is an affordable alternative to Leadpages
• Squarespace uses a block-based drag-and-drop editor which involves adding block of content at any spot within a web page, while Leadpages drag-and-drop editor has a grid editing system that can be cumbersome to use.
• Leadpages has about 220 templates, while Squarespace has over 100 website templates. However, you can get hundreds of Squarespace templates from other third-party sources.

Frequently Asked Questions

Is Squarespace good for landing pages?

Squarespace is an interesting tool for building landing pages. You can create landing pages using the builder just as you create websites.

One reason why Squarespace is good for landing pages is the template library. There are tons of professionally designed landing page templates you can use. This saves you time rather than building from scratch.

There are different categories of landing page templates to choose from and they’re all easy to customize.

If you’d rather build from scratch, you’ll also find it easy thanks to the drag-and-drop builder. There are varieties of building blocks, widgets, and other page elements to use.

Can I use both Leadpages and Squarespace?

Leadpages and Squarespace are two platforms with a lot to offer. They share a lot of similarities in functions but are different. Squarespace is a website and web page building tool while Leadpages is an all round marketing tool.

When you create a site or landing page with Squarespace, you have to connect your domain name to update CNAME and A Record among others. You’d do the same with Leadpages.

As a result, using Leadpages and Squarespace, at the same time, won’t work. You can’t point two different web pages to the same URL. However, you can easily port your website from Leadpages to Squarespace and vice versa.

Can I build a landing page in Squarespace?

You can build a landing page in Squarespace and it’s easy too. Squarespace lets you create landing pages even if your domain isn’t connected to any site.

For example, you can add a site-wide password to display a Lock Screen. Your site visitors will see the Lock Screen which you can customize how you want. You can add text, change colors, etc; it’s a simple alternative for creating Coming Soon or Under Construction landing pages.

To build a standard landing page, simply log in to your Squarespace admin environment and select Pages. Click the plus (+) sign to add and select Page. You can start designing on a blank page or pick a template and customize it.

Does Squarespace offer free landing pages?

Squarespace templates are all free but it’s a premium platform. There’s a free trial but no free plan. Hence, while you won’t pay separately for any template you use, you must pay to use the platform.

Squarespace features different pricing plans and the cheapest, the Personal Plan, costs $19 per month – $14 per month if you pay annually.

Can you have a coming soon page on Squarespace?

Yes, you can find Coming Soon page templates in the Squarespace template library. Aside from that, you can create simple Coming Soon landing pages using lock screens.

When you lock your site, only users with the password can access the content. Every other visitor views what you set as the Lock Screen; you can simply write Coming Soon.

Leadpages vs Squarespace – When To Use What?

For people who already have an established website, Leadpages is probably a better option to build landing pages.

It easily integrates with your website and can quickly be installed through WordPress.

Leadpages is inexpensive and very easy to use landing page builder software.

You can start creating your landing page within minutes after installing it on your website. Leadpages landing pages look very professional.

SquareSpace is a great option for building beautiful websites & for people who still need to build their website.

They are an all-in-one option that includes many other features that are great for people who are building their business and don’t want to learn HTML code.

SquareSpace enables you not only to build your website, but includes all the necessary landing pages that you may need.

You won’t find as many landing page specific options with Squarespace as you will with Leadpages, however you will get the tools that you need to create a landing page.